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Numsgil:
I believe what the spammers are doing is either google bombing or soemthing like it.

The sites they link to get upped on their google rank a bit if they are linked to by other pages that google's web crawlers come across.  The higher the ranking of the linking pages, the higher the effect.  They're hoping since the links aren't visible we won't see them.

Griz:
ah. hadn't thought of that.
makes more sense than anything I've been able to come up with as a reason.
what a bizzare world we live in, eh? ;)

Numsgil:
yep, lol

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